Google Panda and its impact on SEO

 Google panda is nothing, but a change to Google’s searching result which allows in ranking algorithm which was released in February in 2011. Google panda can be defined as a search filter, which are meant to stop sites having poor quality content from making their way into Google’s apex search results.

Google has made a declaration that the latest version of its Panda Update is a filtrate designated to castigate poor content from getting a good ranking in pages.

The new panda update is here, the latest version of Panda 4.0, Google has announced a new repetition of the algorithm  update linking them with Google+.

The GooglePanda algorithm update has already shaken up the world of Search Engine Optimization, ever since its first break through in 2011. The 26 confirmed update and refreshes over the courses, the algorithm wizards at Google have been refining the content focused search engine update and make it roll in the new figures gradually.

Talking of the yester years, the first Panda update 1.0 was released in the month of February in 2011, affecting nearly 12% of all search queries and making it one of the most significant algorithm changes in Google history.

The purpose of Google Panda is implemented in order to liquidate poor quality content or in other words spam content trying to rank in search engines.

Panda update is aimed to bring about a judgmental framework for content  at the same time find out content which are copied from other sites.

Ever since the latest version of 4.1 rollout began in the year of 2014 from September, studies have shown rollout was slow. Google has evidently added a few signals of poor quality to its algorithm, but keeping in mind of not making those signals public.

The version of Google based on feedback says “they have been able to discover a few more signals to help Panda identify low-quality content more precisely”

Early analysis are already illustrating a clear pattern. As far as the opinion of Search Metrics, it looks the biggest winners of the update are new sites, content based sites and download patterns.

Over the past couple of year, many repetitive and arguably authentic websites have seen primary Google organic ranking drops due to various panda updates.

Several SEO analyst used to ask a common question what we can learn from Panda 4.1? The obvious answer is each and every update presents a wave of opportunities for sites that have been affected by previous versions. While Google will never reveal all the of the changes in algorithm. It has already made it crystal clear to webmasters that relevance and the qualitative control will continue to be a primary factor.

Panda 4.1 version seems to have an impact on the local business vertical, the couple of example of local business website that were impacted were  both in the service industry, one that has made specialization in the Japanese auto repair, and the other domain that specializes in is TV and appliances repair.

Google has not opened up on the specifics of the latest iteration on the algorithm, but it is based on initial findings from other around the web as has been opined by various SEO company.

Ever since the latest update in May 2014, it has made rapid impact on SEO business and marketing which will surely make some positive inroads in order to make your business rank in the Google page.